Dynamic portfolio development for UX writers and content strategists

Thursday 21 March 2024, 08:45 - 10:00 UTC, Stage 2

Increasingly there is an expectation that content professionals have a portfolio of their work. In this session we discuss how to create yours.

This session addresses a unique challenge faced by UX writers and content strategists: creating an impactful portfolio. Unlike visual designers, showcasing work in our field is not straightforward, as the effectiveness of our work often lies in subtlety and context.

We will explore what constitutes a strong portfolio for content professionals, focusing on how to select and present work that demonstrates your skill and impact. The session will guide you through choosing the right projects to include, showcasing the depth and breadth of your skills, and articulating the strategic thinking behind your work.

Key to our discussion will be the presentation of content work. We'll examine various methods to effectively showcase your projects, from written case studies to interactive displays, ensuring your portfolio communicates both your process and achievements.

Additionally, we'll delve into the tools and platforms suitable for building your portfolio, providing practical advice on how to structure and maintain an online presence that stands out.

This session is designed to provide UX writers and content strategists with clear, actionable steps to create a portfolio that not only showcases their work but also tells the story of their professional journey and approach.

A tool to takeaway

Enhance your portfolio with the power of storytelling using this template designed to guide UX writers and content strategists on sequencing key steps like setting the scene, outlining challenges, detailing roles, and reflecting on lessons learned in an engaging and compelling flow.

  1. Know what you should and shouldn’t include in your career portfolio.

  2. Understand how to create one, with examples from across our industry of excellent portfolios.

  3. Know how to use storytelling techniques to really bring your portfolio to life in a coherent narrative across your career.

Meet your session facilitators

 

Katherine Igiezele (Nigeria)
UX Writer at Toptal, Coach at UX Content Champ

Katherine Igiezele is a UX Writer on Toptal's Core Team, an industry speaker, and a UX educator on mentorship platforms such as ADPList and her UX Writing community—UX Content Champ.

With an extensive background in digital communication, Kat specializes in leading and contributing to content initiatives that enhance user experiences within digital products and platforms.

In her current role at Toptal, Kat operates at the intersection of product-led growth and user experience. Her responsibilities encompass research, strategy, and the creation of user flows, journey maps, and UX content, all aimed at meeting user expectations and achieving business objectives.

Languages spoken: English

A global problem they’d love to solve: Equitable content education

Something they can’t be without: God

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